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1. Introduction to Our Privacy Commitments 

This website is managed by Zenswift Craft. Whenever we use terms like “we,” “us,” or “our,” it refers to Pastelbliss. Similarly, when we mention “you” or “your,” we’re talking about you, our valued customer. 
 

We understand the importance of protecting your personal information and aim to maintain the highest standards of transparency and accountability. This Privacy Policy explains how your data is handled, your rights, and our responsibilities under Indian law. 

2. Information You Voluntarily Provide 

When you interact with our platform- such as signing up or placing an order, you may share certain personal details like your name, contact number, and delivery address. These details help us process your request and personalize your experience. 
 

Providing this information is always your choice. We collect only what is necessary for the functionality of the website and to fulfill your requests effectively. 

3. How We Use Your Information 

The information you share with us allows us to communicate with you, fulfill your orders, and ensure a smooth experience. It also helps us better understand your preferences to improve our product range and service 
 

We use this data responsibly and only for purposes directly related to your interaction with our clothing website. We do not use your data beyond what is essential for customer service and operational improvements. 

4. Data Retention Policy 

We retain your personal information for a period ranging from 8 to 12 months, after which it is securely deleted from our active records unless required for legal compliance. 
 

This retention period ensures we are able to assist you with order-related queries, service support, and account-related functions within a reasonable timeframe. 

5. How We Keep Your Data Secure 

We take appropriate technical and organizational steps to safeguard your personal information. Our internal systems are designed to prevent unauthorized access, use, or disclosure of your data. 
 

Your trust is important to us, and we make data protection a core element of our operational process. We review our security measures regularly to maintain a high standard of privacy protection. 

6. User Rights and Control Over Data 

You have the right to access, update, or request the removal of your personal information stored on our systems. Should you wish to do so, you may contact us through the methods provided in the contact section. 
 

We respect your autonomy and ensure you’re in control of your data throughout your interaction with our platform. No unnecessary information is collected, and your preferences will always be honored. 

7. Protection of Minors 

Our website is not intended for individuals under the age of 18. We do not knowingly collect or store information from anyone identified as a minor in accordance with Indian laws. 
 

If it is brought to our attention that we have inadvertently collected data from a user under 18, we will take immediate steps to delete such information from our records. 

8. Internal Use and Sharing of Data 

We use your information only within our organization to enhance our website’s functionality and customer support services. We do not sell or rent your personal data to any third party. 
 

In instances where data may be shared internally—for example, between departments—it is done so under strict confidentiality and limited access controls to ensure your information is handled responsibly. 

9. Policy Updates and Revisions 

Our Privacy Policy may be revised from time to time to reflect updates in our processes or due to regulatory requirements. All changes will be effective once posted on this page. 
 

While we reserve the right to amend these terms, we remain committed to keeping your privacy a top priority. We encourage you to review this section periodically for any updates. 

10. Contact for Privacy Concerns 

If you have any questions regarding this policy or how your data is handled, we encourage you to reach out using the contact information provided on our website. 
 

We are committed to addressing your concerns respectfully and in a timely manner. Your feedback plays a key role in helping us improve our practices and better serve you.